EP80: Why Customer Service Is The Path To Success

Contractor: You need to stop hanging your hat on quality and start hanging your hat on customer experience.

In this episode, Brad talks about:

How people remember service longer than they remember quality of the product
Why it is a good thing that customer service is dead
Pricing jobs correctly to ensure you do not cheapen the overall experience for your customer
Hiding behind contracts due to poor communication skills
Getting better at business even if you suck now
Making sure the client enjoys the sales process
Examples of effective project management
Why the production team is a vital part of customer service
How any feedback from customers, good or bad, is valuable information

Links to Resources:

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Tonight's Episode