EP30: Thomas Williams Talks About The Importance Of Role-Playing

The guys are joined by special guest Thomas Williams, an expert in the field of sales, who is here to discuss a very important topic.

In this episode, we talk about…

• Thomas’s background and how he started a gutter business and a remodeling business without hands-on contracting experience.
• Thomas’s specialties, which are business and communication.
• Why Thomas decided to begin participating in sales role plays after 19 years of successfully running businesses and how role-playing is beneficial for everyone, no matter how much experience they have.
• Why you need to develop repeatable processes for sales.
• The four step Profit Sales System and how it can help you and save you time.
• What a sales role play is and how it works to prepare you for sales calls.
• Reasons why some contractors don’t want to role play, and rebuttals against those reasons.
• “A-ha” moments that Thomas had during the role play process.
• How the Profit Sales System better prepared Thomas’s businesses to survive COVID.
• Reasons for charging a consultation fee, and how role playing gives you the confidence you need to sell that to potential customers.

Links to Resources:

Start role playing in the Profit Club – www.hammerandgrind.com/theprofitclub 

Facebook group - https://www.facebook.com/groups/thecontractorprofitgroup 

Facebook – https://www.facebook.com/hammerandgrindpodcast 

Instagram - https://www.instagram.com/hammerandgrindpodcast/ 

Brad Huebner’s Instagram - https://www.instagram.com/teamhandy/ 

Eric Triplett’s Instagram - https://www.instagram.com/theponddigger/ 

Website – www.hammerandgrind.com 

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