EP49: Stop Competing On Price
Tonight's Episode
A common mistake contractors make is competing on price. Listen in for simple ways to shift your mindset and increase your value without competing on price!
In this episode, we talk about…
- Raising the value of your business by raising the expectation of the customer
- Why you shouldn’t position your services as a commodity
- Using intangibles like customer service, employee vetting for increased value
- Why your image, professionalism, and branding must match across the board
- Advice for improving your value by investing in your business
- Why you must dedicate time, effort, and intention to build your value
- Suggestion for using outside and customer feedback, auditing your website and sales process, and changing “We’s and I’s to YOU”
- Why you must start making changes now if you want your business to survive and thrive
Links to Resources:
Learn how to better manage pressure in the Profit Club – www.hammerandgrind.com/theprofitclub
Facebook group - https://www.facebook.com/groups/thecontractorprofitgroup
Facebook – https://www.facebook.com/hammerandgrindpodcast
Instagram - https://www.instagram.com/hammerandgrindpodcast/
Website – www.hammerandgrind.com
Help us get the word out to other contractors by leaving us a review or sharing our podcast!
Hosted on Acast. See acast.com/privacy for more information.
Podbean